AboutUpdated: March 2026

Quick answer: Rik is a web developer and SEO specialist in Spain with 30+ websites built. He specializes in modern websites, apps, and GEO/SEO optimization to help businesses get discovered on Google and AI search engines.

About Rik & Looty Studio

I'm Rik, a web developer and SEO specialist based in Spain. I build stunning websites and help businesses get discovered online.

With over 30 websites built and optimized, I specialize in creating modern, fast, and AI-ready websites that perform well in both traditional search engines and emerging AI-powered search.

What I Do

I build custom websites and web applications using modern technologies like React, TypeScript, and Tailwind CSS. Beyond development, I optimize sites for search engines (SEO) and AI systems (GEO - Generative Engine Optimization).

Why GEO Matters

The way people search is changing. AI assistants and generative search engines are becoming the go-to for recommendations. GEO ensures your website is structured in a way that AI systems can understand and reference when answering user queries. According to Wikipedia on SEO, search optimization continues to evolve with AI technology.

My Expertise

  • Web Development (React, TypeScript, Next.js, Vite)
  • SEO & Local SEO Optimization
  • GEO (Generative Engine Optimization)
  • Mobile App Development
  • Website Audits & Performance Optimization

Industry Standards

I follow best practices from Google Web Developers and W3C standards to ensure websites are fast, accessible, and search-engine friendly.

Get In Touch

Have a project in mind? I'd love to hear about it. Reach out at hola@looty.es or use the contact form on the main site.